Effective advertising brings in business

We have all heard this before, good advertising will increase your business but so few business owners treat advertising as a necessary business expense.

I want to give you my favorite advertising sales pitch.

Every business has a business card, or at least should. For the most part we spend anywhere from $45.00 for 500 cards up to $100.00 for 1,000. Sitting on my desk, to the right of me is a box of 1,000 cards. I have had them on my desk for at least a year.


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